Choosing your Wedding Florist – Five Things to Consider

Planning your wedding flowers is such an exciting part of the journey, but let’s be real—it can also feel overwhelming. Suddenly, you’re expected to know the names of every bloom you’ve ever admired and know exactly how to weave them into your day to perfectly elevate the day.  Let’s squash that, you absolutely are not expected to become a flower expert once you get engaged! The right florist will be able to translate a hazy idea of what you envision or the vibes you are drawn to and guide, excite and inspire you in the possibilities of floral design. So, when it comes to finding “the one” for your flowers when you hit enter on your search, here are five things to keep in mind.

1. Does Their Style Reflect Your Vision?

Every florist has a distinct aesthetic and finding one whose style resonates with your vibe is crucial. Browse their portfolio and note how their work makes you feel. Are you drawn to their use of colour, texture, and design? For example, at Made with Grace, our garden-inspired, romantic florals balance wild elegance with thoughtful composition, perfect for couples seeking soft, relaxed, natural beauty with an artful edge.

Image - Pastel Spring Contemporary Ceremony Florals at Millbridge Court captured by Adela Photography

2. Are They Passionate About Sustainability?

If sustainability is a priority for you, ensure your florist shares this commitment. Ask about their sourcing practices and design methods. Do they support local growers, use seasonal blooms, and work foam-free like we do here? These thoughtful choices not only reflect a care for the planet but also allow for optimum quality, inclusion of delicate and unusual blooms, capturing the moment in time and making your wedding florals feel harmonious and memorable.

3. Do They Offer Tailored Guidance?

This is where the magic happens. Your florist should take the time to really listen to your ideas and help refine them into something spectacular. They should ask questions about your venue, palette, and style, then guide you with creative suggestions that feel uniquely yours. For example, at Made with Grace, I work closely with couples to uncover the little details that matter most and design florals that are a true reflection of their story. It can be a small detail, like hand painted botanical stationary on the dining tables, that inspire the wider concept of the table flowers and dining space to elevate this space so harmoniously for example.

Images below from Farnham Castle Spring wedding for a bride who loved a soft pallette, sweet peas, vines, and delicate details who hand painted her own stationary. Captured by Alex Wysocki

4. How Transparent Are They About Costs?

Wedding flowers are an investment, and an honest, open conversation about budget is key to getting the most value for your money. A good florist will give you a clear idea of what’s possible, help you prioritise what’s most important, and offer clever solutions to maximise your floral impact. This kind of transparency not only builds trust but ensures you feel confident about your choices every step of the way. You can find an indication of our pricing over on the wedding flowers page.

5. What Level of Service Can You Expect?

Florals are more than just bouquets and centrepieces—they’re about creating an entire atmosphere. Your florist should handle all the behind-the-scenes logistics like delivery, setup, and breakdown, so you can focus on enjoying your day. Are they prompt and clear in their communication? Feeling supported and confident in their professionalism allows you to relax, trust them and feel really excited for the floral reveals of the wedding day! 

Image - Seasonal Autumnal Floral Framing at Greentrees Estate captured by Simon Biffen

Choosing your florist isn’t just about finding someone who can make beautiful arrangements—it’s about finding a creative partner who will enhance your day with artistry, care, and expertise. By asking these questions, you’ll be well on your way to discovering someone who shares your values, understands the aesthetic of your day, and brings the kind of expertise that makes your floral moments unforgettable.

Ready to bring your floral dreams to life? If you’ve got your date and venue, that’s all you need to begin so let’s chat!

Images above thank you to 1. Matt Tyler 2 (bottom left) Heather Jackson, 3 bottom middle - Gary Nunn and 4 Jonny MP

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Wedding Venues MWG loves in and around Farnham, Surrey: Millbridge Court, Farnham Castle & Northbrook Park

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Exploring a mellow yellow soft spring wedding colour palette and contemporary table styling